Masterclass = Conference + Workshop

Conference
Wednesday, 13 May | 10:30 – 12:30
Auditorium

Workshop
Wednesday, 13 May | 14:00 – 18:00
Thursday, 14 May | 10:30 – 12:30 + 14:00 – 17:00
Auditorium

This masterclass presents a practical and strategic introduction to automotive design in the context of Industry 4.0, linking creativity, technology, branding and new forms of mobility.

The conference: presents the fundamentals of automotive design, highlighting the importance of style and functionality, the skills needed to transform ideas into sketches and models, the importance of brand DNA, and the impact of new mobility trends on vehicle development.

The workshop: explores these topics in depth through a practical creative process, guided by Boris Fabris. Students will work directly with an international designer, visualising ideas through drawing, exploring new opportunities in automotive design and developing initial concepts into more structured and clear proposals.

A unique opportunity to develop real skills, understand how a car is designed and engineered for the European market, and gain direct contact with professional methodologies used in the industry.

Fully funded course: exemption from tuition fees, registration, and insurance. A €25,00 fee is required to reserve a place, which will be refunded upon completion of the course.

For information on applications, admission or scholarships at ESAD, the Administrative Services team is available to assist by email or telephone, Monday to Friday, from 8:30 to 12:00 and from 14:00 to 17:00 (in August, morning opening is at 9:00).

This project is funded by the Portuguese Recovery and Resilience Plan (PRR), under the European Union’s NextGenerationEU initiative, supporting innovation, skills development and sustainable growth.